Now, all of a sudden, it has become almost impossible not to notice Ritter. Don't Trust the B---- has been promoted unusually heavily on ABC, ABC’s affiliated channels (ESPN, etc.), and even in movie theater promos, plus on multitudes of posters and billboards. During a recent trip to a mall in Los Angeles, I literally couldn’t turn around without seeing her face smirking back at me -- not that I'm complaining. When we met up in New York for this interview shortly thereafter, she seemed to be taking all of the recent developments in her life in stride, almost as if she had always expected them to happen.